INBOUND MARKETING SERVICE

We make your marketing more profitable. We attract more visitors to you website with relevant content answering their key business challenges. We convert more into leads, guiding them on a tailored inbound journey. We close more of them as customers. We use technology to prove a profitable return and optimise future investment.

WHAT IS INBOUND MARKETING?

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IDENTIFY YOUR CUSTOMERS' BUSINESS PROBLEMS

Listen to the customers and understand their business problems. Map the buyers personas and buying journey to learn how best to attract and engage with them


SOLVE CUSTOMERS' PAIN POINTS

Create quarterly content plans that address your customers' business problems and pain points. Deliver solutions through targeted helpful content at all stages of the buying cycle


OPTIMISE CONTENT FOR SEARCH

Through search optimisation, ensure that the content will be found in response to customers searching online for solutions to their business challenges


CREATE AND PUBLISH

Create compelling content in varied and attractive formats and media. Publish across all online channels, blogs, website, landing pages, pdfs, infographics, videos


SOCIAL MEDIA PROMOTION AND CURATION

Promote the content across all social media channels and curate your content on Twitter, LinkedIn, YouTube and Google +. Build audiences of followers, influencers and commentators to accelerate awareness and enagement with the content, building inbound links along the way


MARKETING AUTOMATION & LEAD NURTURING

Use a marketing automation platform to capture leads and guide them along a tailored journey of content engagement. Qualify them and nurture them to put your product or service at the top of their shortlist. Highly qualified leads are passed to sales for maximum conversion and sales

HOW IT WORKS


1. WE LISTEN TO YOUR BUSINESS GROWTH TARGETS & SET LEAD GENERATION & REVENUE KPI'S
2. WE DELIVER A 12 MONTH PLAN TO ATTRACT MORE VISITORS & GENERATE MORE LEADS
3. WE QUALIFY AND NURTURE THE LEADS TO CONVERT MORE INTO SALES FOR MORE REVENUE
4. WE USE MARKETING AUTOMATION TO MEASURE RESULTS AND PROVE ROI
Statistics and Benchmarks
Get the key stats and benchmarks on the uplifts you can achieve using Inbound Marketing. Download our FREE E-Guide:

 

Inbound Statistics and Benchmarks

Find more helpful E-guides in our Resources section